🙋♀️ Is This You?
Right now you might be thinking…
- 😬I have Google Analytics but I never look at it
- 😬I don't know what half these numbers mean
- 😬I'm scared I'm doing something wrong
- 😬Stats feel like they're for 'real' businesses, not my blog
- 😬I don't know which numbers actually matter
After Data to Dollars, you'll be saying…
- ✅I know exactly where my traffic is coming from
- ✅I can see which blog posts are actually working
- ✅I used my data to fix a real problem on my site
- ✅I know which keywords to write about next
- ✅My numbers are going up — and I know why!
How Data to Dollars Works
Spend a few weeks setting up your tools and collecting real data. Join the Facebook Group and ask questions. Then show up on July 24 ready to play — and leave knowing exactly what to do with all that info!
Watch the Setup Videos
Get instant access to short, beginner-friendly videos walking you through GA4, Google Search Console, Bing Webmaster Tools, and Microsoft Clarity. Set them up, let them run, and start collecting your data.
Collect Your Real Data
Let the tools do their thing. Use the included workbook to note what you're seeing, what surprises you, and what questions you want answered on July 24. The more data you collect, the more you'll get out of The Data Game.
🎮 The Data Game
Join Diane live for a fun, interactive workshop — think of it like a game show for your website stats! You'll learn how to read what your data is telling you, fix what's not working, get found in search, and start turning your traffic into income. No jargon. No overwhelm. Just results.
Everything You Get When You Register
No catch. No credit card. Just register and everything below is yours.
Self-Paced Video Lessons
Walk through setting up GA4, Google Search Console, Bing Webmaster Tools, and Microsoft Clarity — step by step, at your own pace.
Participant Workbook
Checklists, glossary of terms, which numbers to watch to keep you organised and confident as you collect your data.
The Data Game — Live (July 24)
Join Diane live for a fun, interactive session where you'll use the data you've collected to fix your site, get found in search, and make money.
60-Day Private Facebook Group
Ask questions, share wins, and get support from Diane and a community of bloggers who totally get it. No judgment, no jargon.
Workshop Replay
Can't make it live on July 24? No problem — everyone gets the full replay of The Data Game (and all of the other setup videos!)
⭐ The VIP Pass — $25
Want to go deeper? The VIP pass gives you the tools to keep making progress long after The Data Game ends.
Screenshot-Enabled AI Assistants
One custom GPT for each platform. Upload a screenshot of your report and get a plain-English explanation plus personalised improvement tips — instantly.
30-Day Post-Workshop Action Plan
A structured week-by-week plan so you keep momentum after The Data Game and turn your insights into real website improvements.
More Stuff That I'm Working On
It'll be a surprise to you (and to me too!) but there WILL be a data to dollars planning tool.
After you register free below, you'll have the option to add the VIP pass for just $25. No pressure — the free workshop is genuinely great on its own!
Register Free First →Ready to Play The Data Game?
Register free and get instant access to the setup videos + workbook. Then join us live on July 24 for The Data Game.
Data to Dollars
Free workshop + setup videos + workbook
- ✅ Self-paced setup video lessons
- ✅ Participant workbook
- ✅ The Data Game live workshop — July 24
- ✅ 60-day private Facebook group
- ✅ Workshop replay
Optional $25 VIP pass available after registration · No credit card required
I'm Diane, and I make website stuff simple.
I know how overwhelming it feels to stare at a screen full of numbers that mean absolutely nothing to you. You don't need to become a data analyst - you just need someone (me!) to explain it in a way that actually makes sense.
Data to Dollars is my way of changing that. In just a few weeks, you'll go from avoiding your stats to showing up on July 24 ready to play - and leaving with a real plan to grow your website.
And if you love it and want ongoing support, WordPress training, and a community of bloggers who get it? The WP Content + Conversion Club is waiting for you — for less than a fancy coffee a month. ☕
Learn About the Club →
Diane
Founder, WP Basics Guide
"My goal is simple: help bloggers stop guessing and start growing. Your website is already working harder than you think — you just need to know how to read the scoreboard."
Frequently Asked Questions
Do I need any tech experience?
Absolutely not! This is designed for complete beginners. If you can log into your website, you can do this.
What if I don't have GA4 or Search Console set up yet?
The Days 1–4 videos cover exactly that — we walk through setting up all four tools from scratch, so you'll be ready for The Data Game.
How much time do the videos take?
About 10–20 minutes per video. Short, focused lessons you can watch at your own pace in the weeks leading up to July 24.
What is The Data Game exactly?
It's a live, interactive workshop on July 24 where Diane shows you how to take the data you've collected and actually use it — to fix what's not working, get found in search, and start making money from your website.
What's the difference between free and VIP?
Free gets you the 4 setup videos, the workbook, the live workshop, the Facebook group, and the workshop replay. The $25 VIP pass adds 4 AI assistants (one per platform), a metrics glossary, a data to dollars AI tool, and a 30-day post-workshop action plan.
What happens after the 60-day Facebook group closes?
The videos and any VIP materials stay in your account. If you want ongoing support, tutorials, and a community of bloggers who get it, the WP Content + Conversion Club is the perfect next step.